Back to FUA Express
nunanaDIGITAL & MEDIA
PREPARED FOR FUA EXPRESS10 OCTOBER 2026 · PRIVATE & CONFIDENTIAL
EXECUTIVE PROPOSAL / 01

Your flagship experience.
Now, at every doorstep.

A connected booking and dispatch platform that brings the precision of FUA’s East Legon flagship to every pickup in Accra.

The Challenge at Scale

FUA Express has established an unmatched physical footprint in Accra: heavy industrial washing lines, a 24/7 operating model, and rapid brand visibility.

However, taking customer bookings exclusively via WhatsApp and phone calls introduces critical operational friction:

  • Manual Customer Coordination

    Prolonged back-and-forth messaging to confirm basket sizing, ironing preferences, and pricing increases abandonment.

  • Dispatch Inefficiency

    Free-text address descriptions create rider delays across East Legon, Airport Residential, and Cantonments.

  • Front-Desk Overhead

    Operational staff spend valuable time logging customer data manually instead of managing plant throughput and garment care.

THE OPPORTUNITY

Turn conversations into confirmed bookings, give riders clear pickup instructions, and keep customers connected from basket to doorstep.

THE DELIVERY
  • Mobile-first booking & local payment options
  • Accra zones, digital addresses & pickup windows
  • Rider dispatch, order tracking & QR bag tags
  • WhatsApp confirmation & customer updates

Zero Disruption Website Integration

Keep FUA’s existing website. Connect the booking portal in three easy ways—without a rebuild.

  1. 01 / DIRECT CONNECTION

    Direct Navigation Link / Button Recommended

    Point the existing ‘Book a Pickup’ / ‘Order’ button to the portal, for example book.fuasmart.com or fuaexpress.nunanacreative.com.

    5-minute setup. Zero downtime.

  2. 02 / EMBEDDED PAGE

    Full-Page Iframe

    Embed the booking portal seamlessly inside an existing page on FUA’s site, for example fuasmart.com/book, while retaining the website’s navigation.

  3. 03 / ON-SITE LAUNCHER

    Floating Corner Widget

    Add a 1-line script to launch the booking portal in a modal from a floating corner button, keeping customers on FUA’s current website.

Illustrative addresses only; final domain and embed setup are confirmed before launch.

Three ways to move forward.

Your platform. Your choice.
OPTION 01

Pilot Deployment

$1,500~GHS 24,000

Launch, validate and grow with ongoing platform care.

  • 48-hour pilot rollout
  • $220/month maintenance
  • 50% mobilization deposit
A focused starting point.
OPTION 02

Turnkey Platform Buyout

$2,950~GHS 47,200 · once-off

A complete platform handover for independent ownership.

  • Booking & dispatch platform
  • Source code & operational handover
  • One-time platform investment
Own the digital foundation.
OPTION 03

Performance Partnership

$0upfront investment

Align platform investment with completed pickups.

  • $0.95 / ~GHS 15 per pickup
  • Charged on completed pickups
  • Shared performance focus
Grow together, one pickup at a time.

GHS equivalents are indicative at GHS 16 / USD. Hosting, payment-provider fees and messaging usage to be agreed.

A 48-hour rapid rollout.

TARGET: MONDAY MORNING, 12 OCTOBER
00–12 HOURS

Align & configure

Confirm the investment option, services, zones and operational owners.

12–36 HOURS

Connect & test

Configure live payments and messaging. Test bookings, riders and bag tags.

36–48 HOURS

Launch & support

Team walkthrough, final checks and a controlled Monday-morning launch.

Let’s give Accra a fresher start.Choose your investment option. We’ll align the scope and begin.
nunanacreative.com